Overview:
Dori Moreno is a seasoned executive coach and SME facilitator with a high-ticket 8 week program where she helps executive leaders transform into clarity and confidence.
Before engaging with me, she had good referral business and positive word of mouth. She’d never had a new lead or client from LinkedIn before.
Project - LinkedIn Content To Grow an Audience and Generate Leads For Her 8-Week Program:
What I did:
- Designed and wrote a dedicated sales page for her program (she had general service pages before).
- Restructured her LinkedIn profile (banner image, featured section) to position her program as the next step for ideal clients
- Wrote her LinkedIn content (3x post a week)
Results of month 1:
- Dori had a 500%+ increase in organic impressions.
- 49 visits to her sales page
- She’d attracted 3 inbound leads
- Already converted one



Do you need to build authority and credibility on LinkedIn to bring in new business?
Let’s talk about what a partnership can look like where I take over your LinkedIn for you.
Book a free intro call here, and we’ll talk soon.
Jacques du Toit